Tag Archives: networking

Spam on Linked In – Social media, not soap box media


I’ve recently started to increase my use of LinkedIn and for once I’m actively reading and following the discussions in groups that I am a member of.

In general I think it’s going well and I am enjoying the experience, I think it’s a bit early to tell what the affect might be from a networking point of view but I am learning, sharing and helping.

With some groups I found myself wading through a lot of broadcasting posts and struggling to find a lot of discussions.  This got me wondering why there was a lack of discussions and a surplus of self promotion, spam or posts of questionable content, call it what you like, not to mention the number of posts in the wrong sections, like jobs and promotions.

Apart from the annoyance of scrolling past the posts I wasn’t interested in I also wondered why people took the time to broadcast and waste time posting in the wrong place.  How can this be effective?

It obviously got other people thinking too, because I found Duncan Baker posting about Spam On LinkedIn, in the Shropshire Business group, so I decided to post my own question in an Architecture and Interiors group, about the lack of real discussions on LinkedIn.

I felt that the potential for some groups was being missed as they present a great opportunity for people to share information, learn, network and generally benefit from diverse and active discussions.

I was pleased with the responses on Twitter and LinkedIn to my question, which ended up talking about shop or supplier’s drawings on building projects, as well as the discussions that resulted from Duncan’s post, which moved more towards how to choose topics for social media discussions and blog posts.

For people like me who are relatively new to LinkedIn groups, the Shropshire Group gave us some good tips on how to deal with inappropriate posts, by using the flag button, which a lot of people seem to do, messaging the group moderator and generally managing your group feeds.

On reflection I was encouraged by the number of people experiencing and dealing with the same issues and it just shows how important it is to connect with the right people for you and your business.

Do you have any thoughts on this? Feel free to join in and add to the discussions.

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